Just off Syntagma Square, New Hotel stands apart as one of Athens’ most distinctive design-led stays, where the energy of the city is mirrored inside through a bold, highly considered reworking of a mid-century building.

The former Olympic Palace Hotel has been completely reinterpreted by the Campana Brothers, using reclaimed materials and handcrafted elements to create interiors that feel layered and tactile without losing coherence. Surfaces are built from fragments of the past, textures shift from space to space, and sculptural forms appear almost unexpectedly, yet everything is tied together by a clear architectural rhythm. The original 1940s marble staircase remains at the centre, quietly grounding the building within its history.

Staying

Rooms ease the intensity slightly, though the design language still carries through. Floor-to-ceiling windows draw in natural light and city views, while bamboo floors, bespoke furnishings and subtle detailing maintain a sense of individuality. The balance is well judged — comfortable and functional, yet never generic, with just enough character to remind you where you are.

The restaurant follows the same direction, offering a contemporary Mediterranean menu shaped by local flavours in a setting that feels like a continuation of the wider design rather than a separate space. It works equally well for a relaxed meal or something more considered, with a natural flow from day into evening.

Experience

There is a steady sense of movement throughout the hotel, balanced by quieter spaces designed for a slower pace, including a wellness area with hammam and treatment rooms. Service is confident and measured, aligning naturally with the character of the property.

Where

With Syntagma Square just moments away and key landmarks such as the Acropolis and Plaka within walking distance, the location places you at the centre of Athens while the hotel itself offers a distinctly different environment once inside.