The Principal Madrid

The Principal Madrid, a luxurious five-star boutique retreat tucked discreetly off Gran Vía, captivates with its sophisticated charm, blending 1917 architectural grandeur with modern flair in the vibrant heart of Madrid's cultural and tourist hub.

The 76 stylish rooms and suites unfold with moody elegance, featuring air-conditioned comfort, flat-screen TVs with cable and satellite channels, safes, minibars, desks, and sleek bathrooms with hairdryers and premium toiletries. Adorned with Jackson Pollock-esque artworks above the beds and a palette of rich greys, select suites offer Nespresso machines and butler service for added indulgence. Each creates a tranquil haven where attentive staff ensure thoughtful touches, from plush linens to warm welcomes, fostering a sense of belonging amid the city's lively pulse.

Dining at Atico, a curvaceous sixth-floor restaurant and cocktail bar, celebrates avant-garde haute cuisine by two-Michelin-starred chef Ramón Freixa, with dishes like upside-down red-tuna pizza and classic ham croquettes, savoured amid charcoal, coral, and forest-green decor with velvet curtains and a marble fireplace. The seventh-floor Terrazza, with its pergola-covered terrace and lush gardens, offers goldfish-bowl gin cocktails and panoramic views over Chueca and the Prado. A daily breakfast brims with vibrant specialties, including churros enjoyed on an olive-tree-dotted balcony. Guests can immerse in curated experiences, from boutique shopping to cultural strolls, capturing Madrid's dynamic rhythm with effortless grace.

Nestled just steps from Thyssen-Bornemisza Museum, surrounded by Gran Vía's dining and entertainment, and a short journey from Adolfo Suarez Madrid-Barajas Airport, The Principal Madrid offers seamless access to the city's treasures. A rooftop solarium with an overflow pool, Wellness Suite for exclusive treatments, gym, and lush garden areas elevate the experience, ensuring serene renewal in a setting of timeless elegance.